LEADERSHIP
Experienced Leadership for Complex Technology Environments
The poeple behind Pro AVL bring decades of experience in professional audio, video, lighting, control, rigging, and systems integration.
Our leadership team includes industry professionals who have worked with respected integrators, collaborated across major venue and entertainment projects, and helped deliver technology systems for environments where performance and reliability are essential.
A Team With Deep Industry Roots
Pro AVL is led by a team of professionals with more than 125 years of combined experience across the professional AV, live entertainment, sports venue, hospitality, house of worship, corporate, and large-scale systems integration markets.
Many members of the Pro AVL team have worked together before, including on iconic projects delivered through Pro Sound & Video, the company founded by Rod Sintow. That shared history gives the team a practical understanding of how complex projects move from concept to completion, and what it takes to deliver systems that perform in the real world.
Today, that experience informs the way Pro AVL plans, coordinates, installs, commissions, and supports technology systems for clients who depend on precision, reliability, and accountability.
Our Leadership Team
Pro AVL’s leadership team brings together executive oversight, technical knowledge, field experience, and project delivery expertise. Additional leadership profiles will be added as the company confirms final names, titles, and bios.
Rod Sintow
CEO
Rod Sintow leads Pro AVL with decades of experience in professional audio, video, lighting, and systems integration. As the founder of Pro Sound & Video, Rod has helped shape major technology projects across entertainment, venue, and commercial environments.
Shawn Risberg
President
Shawn Risberg brings senior leadership and operational experience to Pro AVL, helping guide the company’s growth, project execution, and client-focused delivery across complex technology environments.
Steve Welsh
CTO
Steve Welsh supports Pro AVL’s strategic and technical direction, bringing hands-on industry experience across large-scale systems integration, project coordination, and performance-critical environments.
Guidance From Concept to Completion
The value of experienced leadership is most visible when projects become complex. Pro AVL’s leadership team understands the coordination required between owners, consultants, contractors, trades, vendors, field teams, and end users.
That perspective helps the company keep projects grounded in technical accuracy, schedule awareness, clear communication, and long-term system performance.
Work With an Experienced Integration Team
Talk With Our Team
From early planning through final commissioning and long-term support, Pro AVL brings experienced leadership to projects where technology has to work reliably, intuitively, and at scale.